IT major Tech Mahindra and tech giant Google Cloud on Thursday announced a strategic partnership to boost generative artificial intelligence (GenAI) adoption and lead digital transformation for various entities of Mahindra & Mahindra (M&M).
As part of the partnership, Tech Mahindra will utilise AI and machine learning (ML) technologies to enhance various aspects of engineering, supply chain, pre-sales, and after-sales services for M&M. It will also lead the cloud transformation and digitisation of M&M’s workspace and deploy M&M’s data platform on Google Cloud.
“Our partnership with Google Cloud is a step forward in setting new customer experience benchmarks by leveraging the power of AI-based insights. Furthermore, we are confident that with Tech Mahindra at the helm of deploying these services, this collaboration will herald a new era of technological innovation,” Rucha Nanavati, Chief Information Officer at Mahindra Group, said in a statement.
M&M and the IT major will also use Google Cloud’s AI technologies to develop AI-powered applications for critical business areas.
The tech giant will support M&M in detecting anomalies during the manufacturing process – ensuring zero breakdowns, optimising energy efficiency, enhancing vehicle safety, improving reliability, and ultimately elevating the overall customer experience, the company said.
“Google Cloud is committed to providing companies like M&M with our trusted, secure cloud infrastructure, and advanced AI tools. Our partnership with M&M will help enable a significant cloud and AI transformation for its enterprise and its global customers,” said Bikram Singh Bedi, VP and Country MD at Google Cloud.
Additionally, Tech Mahindra will manage a variety of workloads, including enterprise applications as well as workloads for simulators.