Mark Zuckerberg-led Meta has rolled out AI Studio, a place for people to create, share and discover artificial intelligence (AI).
The company has rolled out the feature in the US at present.
“Built with Llama 3.1, AI Studio lets anyone create and discover AI characters and allows creators to build an AI as an extension of themselves to reach more fans,” Meta said in a blogpost.
According to the company, users can use various prompt templates or start from scratch to make an AI that teaches them how to cook, helps them with their Instagram captions, etc.
“Your AI can be just for you, or you can share it with your followers and friends, and even make it available for anyone to discover and chat with on Instagram, Messenger, WhatsApp and web,” the tech giant said.
To get started building AI character, users will be required to visit ai.meta.com/ai-studio or start a new message on Instagram and then tap “Create an AI chat”.
From there, they can customise their AI character’s name, personality, tone, avatar and tagline.
With AI Studio, Instagram creators will be able to set up an AI as an extension of themselves that can quickly answer common DM questions and story replies.
Creators can customise their AI based on things like their Instagram content, topics to avoid and links they want it to share. Through the professional dashboard in the Instagram app, creators can turn auto-replies on and off, and even decide who their AI replies to, the company explained.
“Responses from creator AIs are clearly labeled, so there’s full transparency for fans,” it mentioned.